LEGOLAND® Malaysia, Florida & Germany 

SERVICES

  • Design Development

  • Art Direction

  • Brand Design

DESCRIPTION

This world's first LEGO VR Coaster utilized trending technology to revitalize one of the older attractions across some of the LEGOLAND Resorts. 

I worked closely with internal and external partners to develop and finalize vehicle concepts, art direct the show media and provide overall brand design consultation.

The first attraction opened in November 2017.

IMAGES

CONCEPT MATERIAL

1/5

ON-RIDE POV

Content and image copyright courtsey of Merlin Entertainments Ltd.

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Copyright © 2020 images, information, and concepts owned by Gareth Smy, Merlin Entertainments Ltd, the LEGO Group, Scruffy Dog Ltd & associated partners where specified