LEGOLAND® Windsor 

SERVICES

  • Concept Design & Development

  • Creative Master-planning

  • Storywriting

  • Visualization

  • Field Art Direction

  • Graphic Design

DESCRIPTION

The LEGO City was part of a much grander scope that included the LEGO Friends and Haunted House concepts. However, due to planning submission being denied, the whole investment had to be restructured, redrawn and resubmitted within a very short period of time. Therefore what was to be something much more immersive was distilled into small but fun 'moments' to bring this ageing area to life. 

I was part of the team from the very beginning through to eventually leading the completion and execution; I even got hands-on and helped install the LEGO models on site!

The attraction opened in 2015

IMAGES

CONCEPT MATERIAL

Portal under construction
Portal under construction

police station interior1
police station interior1

arctic balloon
arctic balloon

Portal under construction
Portal under construction

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Content and image copyright courtsey of Merlin Entertainments Ltd.