LEGOLAND® Windsor 

SERVICES

• Concept Design & Development

• Creative Master-planning

• Storywriting

• Visualization

• Field Art Direction

• Graphic Design

DESCRIPTION

The LEGO City was part of a much grander scope that included the LEGO Friends and Haunted House concepts. However, due to planning submission being denied, the whole investment had to be restructured, redrawn and resubmitted within a very short period of time. Therefore what was to be something much more immersive was distilled into small but fun 'moments' to bring this ageing area to life. 

​

I was part of the team from the very beginning through to eventually leading the completion and execution; I even got hands-on and helped install the LEGO models on site!

​

The attraction opened in 2015

IMAGES

CONCEPT MATERIAL

Content and image copyright courtsey of Merlin Entertainments Ltd.