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I truly enjoyed having Gareth on my team as a Design Manager Specialist. He did a great job in representing the LEGO brand owners in all aspects of creative development of experiences and brand execution in LEGOLAND Parks & Discovery Centers in the partnership with Merlin Entertainments. He is authentic, respectful, creative and with strong attention to detail. Gareth holds a true passion for delivering high quality themed experiences and his kind and caring presence made him a highly liked member of the team.


Gareth was a direct report of mine while working on the existing portfolio of LEGOLAND Parks. As a lead concept designer he brought refreshing creativity, diligence and quality in delivery of his graphic and set package deliverables, an authentic commitment to the brand, and most importantly, a genuine pursuit of excellence for the guest experience. Kind, respectful, knowledgeable in his craft, with a depth of insight in the overall themed entertainment industry, Mr. Smy is an extremely strong asset to any team that has the good fortune to put him to task.


I’ve had the pleasure of working with Gareth on quite a few projects now and I’m always impressed by how knowledgeable he is when it comes to themed entertainment. He has a creative mind for designing, developing, concepting and thinking about the bigger picture too. Whenever Gareth is the Creative Lead on a project I’m assigned to I know the project is going to be imaginative, fun and full of detail! I look forward to working with him every time.


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